1800 677 656

Development

Blogs by the Aspedia Developers

RTO eCommerce Specialist Goes Live

A Development article written by Lynne Newbury

eLearn3, a dedicated web design and branding agency specialising in Registered Training Organisations (RTO) just went live this week. eLearn3 (live at www.elearncubed.com.au) take's Aspedias expertise and experience in serving RTOs and delivering eLearning solutions to both training and corporate clients and provides a fully fledged online solution.

Why Your Business Needs a CRM System

A Development article written by Mike Whitehouse

Having a CRM System is a vital tool for Sales Force Automation. CRM, or Customer Relationship Management, is a widely used system for companies to manage interaction with customers. The primary goals of a CRM system are to reach and acquire customers, enhance the customer experience through customer service, and to retain customers by refining their target market and initiating relationship marketing.

Internationalisation - Is It Important for your Business?

A Development article written by Lynne Newbury

The goal of Internationalisation is to have content translated to two or more languages to meet the language preferences and content requirements of your visitors. 

Either the visitor can choose a language preference or this can be intelligently decided for them based upon the location of the visitor and the existing language settings of their web browser software.

Aspedia Wins Optus Most Innovative Australian IT Company

A Development article written by Mick Clarke

Aspedia was nominated in the Optus IT Challenge for innovation late last year. Being one of hundreds of nominees from Small Medium Business (SMB) to Enterprise, the initial stage of the competition involved a peoples choice competition on the dedicated event website. With support from many of our clients and partners, Aspedia placed a respectable third for this stage.

6 Steps to Website Conversion

A Development article written by Mick Clarke

Read what Google has to say about your landing page. Are you planning a website re-design? Is your PPC landing page not converting well enough? Hopefully you've got the basics covered, and your PPC landing page has a search function, contact information and a strong marketing message. But what else can you do to improve your online marketing conversion rate?

What is a Landing Page

A Marketing article written by Lynne Newbury

A landing page, sometimes known as a lead capture page, is the page that appears when a potential customer clicks on an search engine advertisement or a search-engine result link.

The page displays content that is a logical extension of the advertisement including specific branding and an offer which targets one product or service to one demographic target market.

eCommerce Success Checklist

A Development article written by Mick Clarke

The failure of so many eBusinesses has made it clear that the answer to making an online business a success is not an obvious one. Many tens of thousands of businesses have failed on the Internet in the last few years yet many others remain and flourish.

What the flourishing eBusinesses have proven is that eCommerce is a powerful, cost-efficient way to reach a worldwide audience and earn a robust profit.
Why do some businesses succeed while others fail?